Weather Channel Ends Its Rumspringa, Decides It Wants to Focus on Weather After All

Dennis Mersereau · 09/09/15 03:08PM

Years ago, The Learning Channel dumped learning in favor of Honey Boo Boo and a family led by a couple that doesn’t know how to just sit and talk at night. The History Channel slowly went from history to Hitler to the Harrisons, and The Weather Channel—once a force so powerful in America that it was the authority on weather—followed that same misguided path, eschewing the perpetual map briefings that turned them into a powerhouse to begin airing reality programs about pudgy beards, people anxiously ogling at rocks, and the foibles of a buncha rushin’, cussin’ truckers.

News Anchors Worry About Howard Stern Prankster's Safety During Tornado

Dennis Mersereau · 06/22/15 11:04PM

Someone managed to pull a classic (but weak) Howard Stern prank during NBC Chicago’s live coverage of a tornado warning southwest of Chicago on Monday night. Even better than the call itself was the reaction of the worried anchors, who were completely oblivious to what happened.

The Weather Channel in the 1990s Was the Pinnacle of Television History

Dennis Mersereau · 06/16/15 03:11PM

Smooth jazz. Green screens. Jim Cantore’s hair was on his head instead of his face. (The beard works for him, though.) Weather all day, every day, without a hint of hype or those ridiculous storm names. It was a successful experiment that raised a generation of scientists and likely saved countless lives. Even people who don’t care about the weather admit that The Weather Channel of the 1990s was the height of television excellence.

Networks Are Obligated to Preempt Your TV Shows During a Tornado

Dennis Mersereau · 05/12/15 03:26PM

The yearly ritual of the whiny television viewer is in full swing as severe weather season roars with a vengeance. When tornadoes touch down, local news stations have to preempt programming to warn people so they don’t die, but that interferes with Very Important Programs like Days or football. Many viewers argue that their neighbors have no right to receive warnings if it means cutting-in during a crucial episode of The Big Bang Theory. They are wrong.

Verizon Dumps The Weather Channel in Favor of Looking out the Window 

Dennis Mersereau · 03/10/15 02:37PM

Verizon FiOS unceremoniously dumped The Weather Channel from its cable lineup this morning, opting to provide subscribers with AccuWeather's new 24/7 weather network in lieu of the Atlanta-based weather behemoth. The move comes a year after the network went through an ugly public brawl with DirecTV.

Man Shoots Texas TV Meteorologist in News Station's Parking Lot

Dennis Mersereau · 12/17/14 01:23PM

A man shot and wounded a central Texas television meteorologist in the news station's parking lot as he left the building after this morning's broadcast. The station, KCEN in Waco and Killeen, reports that morning show meteorologist Patrick Crawford was in the parking lot when a man came up to him and "exchanged words" with Crawford shortly before firing several shots with a semi-automatic hand gun.

The Weather Channel's Winter Storm Names Are a Cheap Advertising Ploy

Dennis Mersereau · 10/01/14 12:21PM

No credible agency in the United States names winter storms. That being said, The Weather Channel sent out a press release this morning announcing this year’s list of winter storm names. The project continues the network’s incredibly clever viewer-run advertising campaign.